Spark explores how Cirque du Soleil manages creativity in the workplace, generating eye-popping innovations without losing the discipline every organization needs to be successful. Coauthored with Cirque du Soleil president Lyn Heward, Bacon was granted unprecedented access to Cirque’s creators, performers and employees, and was even thrust into trying everything from the trapeze at 50-feet to the German Wheel to, yes, make up, all to gain a deeper understanding of how Cirque works. Bacon frequently gives speeches on his experience with Cirque du Soleil, and the lessons learned.